Web Solutions
User Events
Tracking GA4
User events tracking in GA4 refers to the process
of tracking specific user actions or events
on a website or app.
This allows businesses to gain insights into user behavior,
preferences, and interactions with their website or app.
GA4 offers a more flexible and robust user event tracking
system than previous versions of Google Analytics,
with the ability to track custom events and parameters.
BUSINESS
VALUE
Improved customer experience
Customizable event tracking
Event parameters
Enhanced analysis and reporting
No need for separate event tracking code
We use a stack
of effective
technologies

Google Campaign Manager

Google Marketing Platform

Firebase for Analytics

Google Ads

TikTok ads

Google Cloud Platform

Google Analytics

Google Tag Manager

Meta Ads

BigQuery
Clients
The following brands trust us to solve their problems



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